Expert Q&A

BASF Experts like Bruce are here to share their industry expertise. Ask your question in the Q&A and we'll get back to you when a response has been posted.

Recent Questions:

Q: What is the eco-efficiency analysis?
A:

The award-winning Eco-Efficiency Analysis is a complex tool developed to help BASF and its customers assess the economic and environmental impact of a product or process over their its life cycle, for a defined customer benefit and within a specific system boundary. Covering six areas, the analysis looks at energy consumption; emissions; toxicity potential; land use; risk potential; and raw materials consumption.

Combining these impact categories over the product's life cycle gives the total environmental impact of a product or process. Economic data are also compiled. The economic analysis and the overall environmental impact are used to make eco-efficiency comparisons.

Economic and environmental data are plotted on an x/y graph. The life cycle costs are shown on the horizontal axis and the environmental impact is shown on the vertical axis. The graph reveals the relative eco-efficiency of a product or process compared to other products or processes. Study results which will be communicated externally are then verified by an independent third party organization to ensure validity, comprehensiveness and objectivity

Q: The label says ‘green’. Am I good to go?
A: Not necessarily. ‘Green’ is vague; it has no concrete definition and leaves buyers vulnerable to misleading claims (also known as ‘greenwash’). The term also excludes other important factors, such as economic and social impacts of a product—which is why BASF prefers to use the term ‘sustainable’ instead. Our goal is to lessen environmental impact and lifecycle cost, balancing the 'triple bottom line' of economy, ecology and society.
Q: How does BASF define sustainability?
A: BASF defines sustainable development as the balance of economic success, environmental protection and social responsibility.

More Resources

 

Strategic Business Tools: Improving Performance Through Sustainability

BASF has developed a robust and leading edge Tool Box for quantifying sustainability throughout our value chain: Eco Efficiency Analysis, SELECT Tool
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Measuring and Communicating Sustainability through Eco-efficiency Analysis

This article, co-authored by BASF Senior Sustainability Specialist Bruce Uhlman, discusses how eco-efficiency analysis promotes an understanding of the economic and environmental trade-offs over products' lifecycles, and supports informed, strategic decision-making in all areas of business, spurring innovative product development to promoting credible marketing claims.
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Principles of Eco-Efficiency Analysis in Construction Applications

The attached presentation discusses BASF’s Eco-Efficiency studies and gives an example of this study as related to infrastructure and road resurfacing.
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